‘Fuiyoh!’ to World Domination: Decoding Uncle Roger

Nigel Ng gained popularity throughout the pandemic era, his signature words ‘Haiyah’ and ‘Fuiyoh’ has already made millions of people his fan, Nigel a Chinese-Malaysian comedian, food critic is best known for his imaginary co-character Uncle Roger, a middle-aged Asian Man who is usually seen criticizing the people for their unique way of making different food items.

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The tales food critics tell.

Food is the natural basic thing that all living beings sustain so it plays a good role in attracting them by providing a variety of delicious food and colors. They will meet with external stakeholders, including social media teams and followers, food business owners and their staff, other customers, other food critics, and even local authority environmental health officers and the Food Standards Agency. Some food critics try to remain anonymous, but this is not always possible for those who are well-known.

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